On to week 3! This week is all about optimizing my website . I'm pretty familiar with SEO (Search Engine Optimization) from my internet marketing experience, and I've optimized many sites selling everything from web hosting to baby strollers, but I never really applied my SEO knowledge to my music website. Ariel covers 5 golden rules for band/artist website optimization. I'll go through each one and make sure I'm covered. 1. Add Your Pitch to Your Homepage This is a great idea. I've added my pitch, …

 OK, WEEK 2, "Creating the Perfect Pitch" here we go....... I feel like I'm back where I started, because this is how I first discovered Ariel in February of 2009. She was running an "elevator pitch" contest in which she was asking artists to create a 15 second pitch that offers a unique selling point to potential fans and provides them with some kind of compelling context to pique their interest. A great example of an effective elevator pitch is Leftover Salmon's …

 Goals. I have a hard time with this one. Musically, I tend to let things evolve organically, try to stay out of my own way and really allow my compositions to progress the way they want to. I may gently nudge and push things in a certain direction, but like my grandfather always used to say (insert thick Yiddish accent here): "Don't force it, you'll break it." So I don't and it's worked out well for me - musically that is. In terms of marketing and PR, I find that I have to put on a …

Within mere minutes of arriving home from the hospital last week, my trusty and now indispensable Droid started humming and buzzing, heralding the arrival of an all caps email entitled: "THE BLOG CHALLENGE 2.0 IS HERE!". Not one to back down from a challenge these days, I decided to explore further. The email was from one Ms. Ariel Hyatt , who runs a music PR firm known as CyberPR . Ariel first appeared on my Twitter radar back in February 2009, just as I was getting ready to release my debut …

 Here's a an interview I did with John Diliberto of Billboard Magazine and producer/host of Echoes Radio. Enjoy :)  

              Wow. What a week I had. I apologize for the length of this post, but I want to get these thoughts down before they slip away forever down the memory hole. FIrst of all, thank you, thank you, thank you, thank you, thank you to all my wonderful friends and family for the prayers and healing vibes and good wishes you sent my way, it was wonderful to have that kind of support and love from the people I know and love surrounding me during a …

 Happy Sunday :) My interview with John Diliberto, producer and host of of Echoes Radio airs tomorrow on Monday, June 28, as well as the upcoming 4th of July weekend. This was done pre-surgery, so no icky brain talk here, it's just about me and my music. You can find out when and where to tune in throughout the U. S. here:

http://www.echoes.org/stattime.html

It's also available worldwide through their streaming subscription service:

http://www.echoes.org/online.html

              Dear Friends, This week I'll be undergoing brain surgery at UCSF in San Francisco. Some of you know this, although most of you don't...... Almost 10 years ago, I was diagnosed with a low grade (slow growing) brain tumor in my right frontal lobe, known as an Oligoastrocytoma . I had surgery in January, 2001. In 2004-2005 I did about 14 months of chemotherapy after my docs had noticed a slight change on my MRI. This past March I went in for my …

              Dear Friends, I just wanted to give you a quick update on what's going on in Atomic Skunk Land. I'm extremely grateful for and humbled by the response to my latest release, Portal. Thank you to everyone who purchased a CD or download. Less than 10 of the limited edition Digipaks remain, so grab one now if you want one! I started working on some new tracks for my next project....stay tuned for details on that front. If you like my music, tell …

FOR IMMEDIATE RELEASE: San Francisco Bay Area based electronic musician Rich Brodsky, aka Atomic Skunk, will release a new album entitled Portal on the Vernal Equinox, March 20, 2010. Following on the heels of his critically acclaimed debut release, Binary Scenes, Atomic Skunk's Portal features 7 fresh, new original tracks as well as a stunning rendition of the Grateful Dead classic, "China Doll." Atomic Skunk made a splash on the ambient electronic scene in 2009 with the release of …